Google makes it easy for
you to get started with Blogger and share your interests on the Web.
While it may be fairly effortless to create and publish content with
Blogger, getting hits may prove a little more difficult. To increase
hits on Blogger, pay attention to your content, other influencers in
your field and use the wide range of tools available in your social
media and blog arsenal.
Post Fresh Content Frequently
It
goes without saying that the success of your blog is highly dependent
on the quality of your content. Plan out your posts ahead of time and
create a schedule so that you are posting frequently. Aim to post every
day, ideally around the same time, so your visitors know what to expect.
The more you post, the more often you will also show up in search
results. To keep the interest of your audience and attract more hits,
mix up the content of your posts. Blogger lets you incorporate text as
well as photos, music and videos.
Make the Most Of Your Online Tools
Widen
your audience by promoting your blog through your other social media
channels like your Twitter account, Facebook page or website. Include
the link on each and use your status updates to tease new posts. A
January 2011 article from Tripwire also suggests that you submit your
blog to online directories like Technorati and your posts to social
bookmarking sites including Digg and StumbleUpon. These types of
platforms can help you increase your Blogger visibility.
Make Friends With Other Bloggers
Get
familiar with other top blogs on your topic. According to an April 2010
article from Social Media Examiner, you should become an active
commenter on these blogs. Introduce yourself to the writer and once you
establish a relationship, ask him to write a guest post on your blog or
offer to write one for him. You can help make yourself known to his
audience and bring traffic back to your blog. You can also ask other
bloggers to include you on their blogrolls.
Take Advantage of Your Technology
Within
Blogger, there are plenty of options for you to incorporate to draw
hits. For example, you can set up your blog to send out pings when you
post content. When a ping is sent, it tells various lists on the Web
that you have something new to look at in your blog. You can also add a
widget to your blog that allows visitors to email posts to their
friends. Finally, do not forget to add your blog to the Blogger listing
so that it can appear in more places.
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